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Flexible Fractional Marketing

Options for Every Business & Every Budget.

Flexible Fractional

Marketing Solutions

Fractional CMO & Leadership (ongoing)

We provide top-tier Chief Marketing Officer expertise on a flexible, as-needed basis:

  • Develop comprehensive marketing strategies aligned with your business goals

  • Lead and mentor your existing marketing team

  • Implement best practices and cutting-edge marketing technologies

  • Provide C-suite level insights without the full-time commitment
     

Our fractional CMO service ensures you have the right leadership at the right time, optimising your marketing function and driving business growth.

Marketing Consultant
(project-based)

Tap into our wealth of experience for targeted marketing solutions:

  • Conduct in-depth market research and competitor analysis

  • Develop data-driven marketing strategies

  • Optimise your marketing mix and channel performance

  • Provide expert guidance on branding and positioning
     

Our senior consultants bring decades of experience across various industries, offering insights that drive tangible results.

Fractional Transition Advisory

We specialise in guiding businesses towards a more agile, fractional marketing structure:

  • Evaluate current capabilities and identify improvement areas

  • Integrate fractional CMO expertise with your existing team

  • Implement a hybrid model of in-house and fractional marketing resources

  • Optimise your marketing budget with on-demand fractional specialists


Our approach ensures a smooth evolution of your marketing function, enhancing capabilities while improving cost-effectiveness.

Custom Fractional Teams (project-based/ ongoing)

We build bespoke marketing teams tailored to your specific needs:

  • Assess your current marketing gaps and objectives

  • Curate a team of fractional specialists with the right skill sets

  • Seamlessly integrate fractional talent with your in-house resources

  • Scale your team up or down as projects and priorities shift

Our custom teams provide the flexibility and expertise you need, when you need it, without the overhead of full-time hires.

Whether you're a startup looking to establish your marketing function, or an established company seeking to optimise and modernise your approach, The Brand Aid has the fractional solution for you.

 

Contact us today to discuss how our fractional marketing solutions can drive your business forward.

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